Odyssey
Anaphora
The darker the night, the brighter the stars.
- Dostoevsky
The Ὀδυσσεία
Experience
Chapter #1
The Birth of Anaphora
THE SAGA BEGINS
Though they are in the same family resulting in the same aligned core values and brand attitude, the identities are still in the beginning stages where they are discovering their fullest potential.
Let’s embrace and welcome the family of: Cetrez the mystic mother and her Anaphora, the expressive daughter.
Cetrez and Anaphora becomes two identities with one core, accelerating the journey and owning their dedicated spaces where Anaphora communicates our commercial interests and growth, allowing Cetrez to focus on communicating our purpose and initiatives.
Chapter #2
The Journey of Her First Year
THE SAGA HAS BEGUS
Her name is Anaphora, born from Cetrez, an expressive daughter with a colorful spirit. She is today one year old and has already achieved landing on the other side of the planet, established a dynamic team and is in the beginning of building a new tech approach.
As part of her identity she will start to make herself heard and seen. We will more and more see her express herself on different mediums, as well as being part of her journey, in her brand identity and her new building blocks. Today, she is manifesting as a strong purple spirit with impressive unique goals.
Her thoughts on the world is grounded from her mother with a perspective of their purpose and core values. Though she is ready to challenge, find her own path and make an impact.
Chapter #3
The Personality Explored
THE SAGA CONTINUES
Anaphora is today two years old and she has already achieved a lot of impressive stories, many that she will tell, and some that she will keep for the right time and moment.
One year ago, she was ready to take on any challenge presented, she was grounded with wisdom from her mother enabling a strong purpose with core values. It was full force forward right away.
As we take part in her more expressive journey, one cannot have missed the strong personality and force, shining bright into what is to come ahead. We will understand her path as we continue to grow together. We will see her stronger presence take shape as she is finding her forms. - She is confident.
She has heard the whispers around her, she has heard her name being spoken. She is starting to become recognized.
She has stepped out of the dark.
Chapter #4
The Anaphora Reflections
DARK X-MASS EDITION
In twenty-twenty-three, a journey we've weaved,
Intense and rewarding, challenges received.
New types emerged, demanding our might,
Internal bonds strengthened in teamwork's light.
A tale of challenges, both bold and new,
Called for communication, strong and true.
Team performances, a harmonious song,
In the symphony of progress, we are strong..
Proud moments sparkled, like stars in the night,
Outcomes to cherish, shared in delight.
Achievements stand tall, a collective embrace,
We've conquered challenges, found our grace.
Let's reflect and mirror the year gone by,
A foundation to build, reach for the sky.
In twenty-four, a canvas unfurls,
Learning from highs and lows, life's swirling swirls
Managing the tides, be they high or low,
With the wisdom from the past in tow.
A toast to the future, with hope in our sight,
Navigating challenges, embracing the light.
Chapter #5
The Identity Experienced
THE SAGA PROGRESSES
A year stronger, shaped by memories and achievements.